I read recently that the European Parliament voted to ban a long list of meat-related words from being used on plant-based products and other alternatives, such as cultured meat. These include protections for dairy producers, new rules for marketing, and the definition of meat as the “edible parts of an animal,” thereby excluding plant-based and other animal-free alternatives from the use of certain meat-related words.
The advocates for these protections said it was simply “new measures to support farmers.”
Before the vote, Jasmijn de Boo, the CEO of ProVeg, told Euronews Green: “The climate transition requires making more sustainable food choices easier, not harder. Plant-based foods typically have a significantly lower environmental footprint than animal-based products, including lower greenhouse-gas emissions and land use, so policies should support their development and uptake.”
